Unit code : H/650/2917

Unit Number and Title : Unit 1: The Contemporary Business Environment

Assignment title : Assignment Title Part 1: Industry Analysis Factsheets

Submission Format Part 1:

The submission is in the form of a portfolio of factsheets and an organisational flow chart document. The factsheets should be written concisely to summarise and highlight key information and data. You are required to make use of headings, paragraphs and sub-sections as appropriate. All work must be supported with research and referenced correctly using the Harvard referencing system (or an alternative referencing system). You will also need to provide a bibliography using the Harvard referencing system (or an alternative referencing system). Inaccurate use of referencing may lead to issues of plagiarism if not applied correctly. The recommended word limit for the factsheets is 3000 words.

Vocational scenario – Part 1

Industry Analysis Factsheets

Business Case / Vocational Scenario Covering:

For example, Admiral Sportswear company is engaged in the design, development, manufacturing, worldwide marketing and sales of sports footwear, apparel, equipment, accessories and services. As of 2024, the company employed more than 75,400 people worldwide and the company brand alone was valued in excess of $32 billion, making it the most valuable brand among sports businesses. Strategic Planning teams keep the company moving in the right direction by leading the strategic business planning process and spearheading transformational projects across the businesses and geographies. Embedded in teams across the company, strategy professionals explore complex business issues; conduct consumer, competitive and market analyses; create financial models and develop action plans. The Strategic Planning teams help write the future of sport by charting the company’s path forward.

Role You are employed as a Junior Insights Strategist for the Strategic Planning team. The team acts as a key partner to senior leaders, the executive team, and the CEO. It provides thought leadership and an external perspective on the most critical strategic initiatives and pressing challenges facing the company.

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