Management Economics

Module Learning Outcomes

• Analyse and evaluate the informational requirements of management, particularly in relation to decisions involving revenues and costs, and other financial criteria
• Select, and apply, appropriate cost and management accounting methods and techniques

Overview

You will select a typical high street monopolistic market in week one.

Tasks

You are required to research your selected marketplace and write a 2,500 essay detailing why  the market is described as monopolistic, how each of the competitors in the market compete, how they may manage their costs and profits, and discuss why their individual marketing strategies may differ.

You are encouraged to use tables, graphs, and other similar illustrations to support your observations and arguments.

You are advised to use a market structure typology matrix table to offer your essay some initial structure and opportunities for comparisons with other market structures.

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